安徽思味特奶酪食品公司创业计划书

公司名称：安徽思味特奶酪有限责任公司法人代表：杨 波团队成员：杨 波 王庆康 王松林 王 硕联系地址：安徽省合肥市联系电话：15198989988目 录 安徽思味特奶酪有限责任公司------------------------------------------------------------------------------------------------------------------------------------------1.执行概述..........................................................................................................................................41.1 公司概述...............................................................................................................................41.2 发展战略...............................................................................................................................41.3 社会效益...............................................................................................................................52. 市场分析.........................................................................................................................................52.1 市场背景...............................................................................................................................52. 2 市场机会..............................................................................................................................62.2.1 奶酪在乳行业的缺失...............................................................................................62.2.2 中国经济推动着奶酪的发展...................................................................................62.2.3 奶酪“玻璃”市场下的契机...................................................................................82.2.4 较大的利润空间.....................................................................................................102.3 奶酪机遇背后的风险.........................................................................................................102.3.1 较为成熟的国外奶酪.............................................................................................102.3.2 较高的开拓费用.....................................................................................................102.3.3 运输的局限性.........................................................................................................112.3.4 消费的被动性.........................................................................................................113. 竞争分析.......................................................................................................................................113.2 竞争者分析.........................................................................................................................123.2.1 现有竞争者.............................................................................................................123.2.2 潜在竞争者.............................................................................................................143.2.3 顾客.........................................................................................................................143.2.4 供应商.....................................................................................................................153.2.5 替代项目................................................................................................