YoWe微信平台定制管理服务助手

1YoWe 优 微微信平台定制管理服务助手创业策划书2 目录一、项目摘要 1.1产品与服务简介 ·····················································41.2市场定位与发展策略 ·················································4 第一篇·探索 二、审时度势寻机会——市场分析与行业情况2.1宏观环境分析 ························································62.2竞争分析 ····························································112.3SWOT分析 ·························································112.4市场行业总述 ························································13 第二篇·定位 三、独树一帜初成型——产品情况3.1产品概述 ···························································143.2YoWe网站平台设3 计 ·················································153.3YoWe APP客户端设计 ··············································183.4产品研发 ····························································22四、深谋远虑定战略——发展战略4.1推广模式 ···························································25 4.2 盈利模式 ··························································264.3发展模式 ···························································26 第三篇·践行 五、因地制宜促管理——组织管理 5.1组织结构 ·····························································28 5.2人员配置管理 ·························································30六、标新立异创营销——营销方案 6.1 营销战略 ······································4 ·······················31 6.2 营销流程 ·····························································32 第四篇·笃基 七、脚踏实地计财务——财务分析 7.1基本财务假设 ··························································33 7.2股本结构 ·····························································33 7.3预计财务报表 ··························································34 7.3财务报表分析 ··························································36八、未雨绸缪应风险——风险 8.2 投资风险 ·····························································39 8.3 应对方案 ···············...