【国赛】“浙鲜生”O2O 社区生鲜电商共享平台（含ppt）

`“浙鲜生”社区生鲜电商共享平台商业计划书3目录第一章 观点概要.............................................................................................................................. 51.1 项目关键词.........................................................................................................................51.2 核心观点.............................................................................................................................5第二章 项目介绍.............................................................................................................................. 62.1 项目简介.............................................................................................................................62.2 商业模式.............................................................................................................................62.3 盈利点.................................................................................................................................8第三章 市场分析.............................................................................................................................. 93.1 市场概述.............................................................................................................................93.2 目标市场.......................................................................................................................... 113.3 市场竞争.......................................................................................................................... 11第四章 运营计划............................................................................................................................134.1 运营现状.......................................................................................................................... 134.2 运营规划.......................................................................................................................... 13第五章 营销策略............................................................................................................................155.1 营销理念.......................................................................................................................... 155.2 营销策略.......................................................................................................................... 155.3 营销效果.......................................................................................................................... 17第六章 公司团队............................................................................................................................186.1 运营团队.......................................................................................................................... 186.2 专家背景.......................................................................................................................... 206.3 行业资源.......................................................................................................................... 20第七章 财务分析............................................................................................................................227.1 财务概览...............................................